ANDAM Fashion Innovation Award 2022 : Fairly Made®, finalist

Les co-fondatrices : Camille LE GAL et Laure BETSCH

Crédit image : Fairly Made®©

On the occasion of the ANDAM jury's deliberation which will take place on June 30th, Creative Valley proposes a serie of articles to present you the innovative companies selected to benefit from the institution's support and our expertise as a gas pedal. We continue this serie with Fairly Made®, a start-up that has developed a SaaS platform allowing brands to collect all the information needed to measure the environmental and social impact of their products.

This June 15th 2022, Fairly Made® celebrates its 4 years of existence. The start-up located at la Caserne, the incubator of responsible fashion, has developed well in recent years. Today, it supports more than thirty brands in measuring the impact of products and their traceability. Among them, Ba&sh, Sandro, Maje, Claudie Pierlot, Louis Vuitton, Stella McCartney, Balzac and others.

The technology thought by Camille Le Gal and Laure Betsch is the first sourcing solution that can help brands develop 100% traceable clothing from organic and recycled materials : "Our Fairly Made® SaaS platform helps brands simply collect and analyze their information to view a fair product score.” It also offers to download templates allowing them to communicate on the traceability of the product. An answer to the new French and European regulations imposed on brands that require them to communicate the environmental score of their products.

Fairly Made® will therefore as a finalist, benefit from a one-year support of Yann Gozlan and the ANDAM. The start-up has many projects for its development, including increase the number of its collaborations with brands : “It's fascinating to be able to work with brands of very different sizes and stakes, who wish to become more seamless and improve their deep impact."

If you are interested toi join the Fairly Made® adventure, the start-up has published many job offers on Welcome To The Jungle.

Fairly Made® website : https://www.fairlymade.com/